The Strength of Weak Ties

Jay Arthur
888-468-1537
303-756-9144
KnowWare International, Inc.
DBA LifeStar
2253 S. Oneida
Ste 3D
Denver, CO 80224

We help people think!

Copyright © 2008

Networking theory suggests that your network is only as strong as
its weakest link.

What?

In other words, it's not the people you know well, it's the people you sort of know who can make all the difference.

For example
A guy bought my Motivation Profile almost a decade ago.

We've stayed in touch once every couple of years via email.

He lives in Atlanta, but he's been consulting here in Denver for the last two years. His client needs some problem solving using Six Sigma, so he asks me in to help out.

Two days of training/consulting on their claims process.

Then he's booked for the first few days, so he asks me to step in for him.
Two more days.

My Atlanta friend can't make the Christmas week meetings either.
Two more days.

They have another big project in Denver this summer - maybe two months!

He also knows a consultant who does the softer side of change management.
He refers me to his consulting friend to do the process/technology part.

One of the women on the Denver team has friend working on billing issues in California. She refers me to her friend.

Moral of my story
Make a little time for the "weak links" in your network.
You never know when they might pay off.

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Downloadable Resources on our website

Check out these new booklets to help utilize the concepts and techniques discussed in Motivate Everyone.

• Master Motivation in the Workplace
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• Motivate Prospects to Buy
• Hiring the Right Employee for the Right Job

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© 2008 Jay Arthur, the KnowWare® Man, works with companies who want to plug the leaks in their cash flow and people who want to master the mysteries of the mind..

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